I think it was just for looks.
242 Lord of the Flies
It starts out interesting, but I lost and have no plans to load my save or try again. It has too many issues to recommend.
As you start out you can't build or create any imps. You have a single fly and imp, but you quickly gain 12 flies and can build a barracks. Using that - even though in KeeperFX creature fear doesn't work well and you can't actually attack the weak heroes you're supposed too - you can gain the ability to build and research. After that, it's all downhill. As soon as you claim an enemy room the lord of the land approaches with a massive force while you just have what's left of your flies and perhaps your first warlock or something and all you can do is quickly sell your single slap of bridge they spawn next too, or reload your save.
I managed to build up my dungeon a bit, but soon the enemy keeper digs into the heroes dungeon and gets destroyed. You'll then receive a second 'The LotL has arrived' message, which comes with an avatar and many level 10 heroes that spawn right in your dungeon, more then powerful enough to kill you. Other hero parties spawned across the map in case my 20 level 5 creatures would have been able to destroy the avatar and his elite squad.